The #1 solution powering smart and shoppable food experiences

Whisk offers solutions for publishers, brands, and retailers that increase engagement and revenue across all platforms and channels.

Whisk powers smarter and more profitable food experiences.


We use the latest in Machine Learning to power experiences with over 500,000 recipes in 8 countries. Learn more about our technology

Better Experience

By connecting everyone in one platform we achieve a better, connected user experience. See our case studies

Better Value

Whisk is simple plug & play technology that works out of the box. Through automation Whisk offers a lower-cost solution for all players.  Enquire now

1 million

recipes analysed


store products


monthly views


monthly shopping lists

Whisk’s products

Shoppable Content

Shopping List

Make your recipe content shoppable on any channel.

Add to Basket

Make your products, posts & ads shoppable at the click of a button.

Inspired Cooks

Shopper Ads

Micro-target shoppers at the point of inspiration, and activate purchase intent.


Deliver smarter content through billions of Whisk food data points.

Bespoke Solutions

Apps & APIs

Custom solutions that harness the power of our AI powered Food Genome™.

Data & Insights

Tap into Whisk’s intelligent food ontology.

Whisk’s solutions are used by publishers, brands, and retailers globally


Whisk’s Food Genome™ ontology is powered by Machine Learning and AI

Consumers are influenced by many different factors that Whisk maps through a rich food ontology.

Novel Machine Learning (Deep Learning) technology helps Whisk parse unstructured and frequently updated recipe and store data.

Learn more